Category: how to market
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Everything is content
It all comes back to that question: what do you want out of the audience? How do you want them to feel? How do you want them to leave the campaign?
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The strategy of joy in marketing
Adding joy into your marketing strategy
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Content for nonprofits
Content for nonprofits that help them with their marketing and content objectives
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The Power of Print
Making the most of print marketing
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Dealing with difficult clients
You will always have clients. Let’s get that out there first. You’re always working for someone, even if you’re working for yourself. And with that comes the ups and downs of dealing with clients. You can get the mean Karens at the register (who suck) or the client who wants impossible deadlines. You could get…