Tag: strategy
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The strategy of joy in marketing
Adding joy into your marketing strategy
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Great moments in marketing
Marketing is about finding those great moments that reach people
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Figuring out a name for a business
Figuring out a name for a business
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The power of emotion in marketing
The power of emotion in marketing
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Putting story into your marketing
The power of your story in your marketing
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How emotion works in marketing
Let’s think about your customer and how he/she looks at emotion. Let’s say you are a firm and you want to launch our new brand focused on men’s hair care company. Where do you start? What kind of emotion are our trying to noisily? Well, first you have to think about who your customer is. What…
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Hello Emotion
Emotion is intrinsically tied into the message you are sending in your business. Get your message clear and emotion will follow. When you know who you are and what you want to say, creating content that is emotionally resonate will become much easier for you. Then, you know what you want to say, you know…
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Talking to the LGBTQ community
Advice for marketing to the LGBTQ community this month. Show our families using your product. Show LGBTQ young people taking part in your product. Don’t pander to us. Don’t make us work for your attention.Be real. Be honest. Talk to us. Don’t talk at us. Tell the story of how your company is going to…
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Marketing and sales working as one
Marketing and sales working as one